Gas lenses cause the gas to flow straight out of the cup for a greater distance allowing you to extend you electrode out further than you would normally dare and still get good gas coverage.
Great for most jobs particularly when you are next to edge with nothing to hold the gas back.
Draw back is the base of the cups are larger and won't allow you to get in to some areas.
Tell your vendor he needs to learn more about what he is dealing in. If he has never heard of gas lenses he doesnt know his way around welding supplys. Tell him to get you catalogs from his suppliers.